100% Free Resources for Builders | Free Tools | Glossary

Core Thinking Tools

The 25 Cognitive Biases

From Munger's "Psychology of Human Misjudgment" — systematic ways humans reliably misjudge.

INCENTIVE

Reward & Punishment Superresponse

People respond powerfully to incentives—often in unintended ways.

Learn more →
ASSOCIATION

Liking/Loving Tendency

We overlook faults of what we love and distort facts in their favor.

Learn more →
ASSOCIATION

Disliking/Hating Tendency

We ignore virtues of what we dislike and distort facts against them.

Learn more →
DECISION

Doubt-Avoidance Tendency

We make quick decisions to escape the discomfort of uncertainty.

Learn more →
DECISION

Inconsistency-Avoidance Tendency

We resist changing established beliefs, habits, and behaviors.

Learn more →
SOCIAL

Reciprocation Tendency

We feel compelled to return favors and slights.

Learn more →
SOCIAL

Social Proof Tendency

When uncertain, we look to others' actions for guidance.

Learn more →
INFORMATION

Availability Misweighing

We overweight information that's recent, vivid, or easily recalled.

Learn more →
SOCIAL

Authority Misinfluence

We defer excessively to perceived authority.

Learn more →
LOSS

Deprival Superreaction

Losses hurt approximately twice as much as equivalent gains please.

Learn more →
SELF

Excessive Self-Regard Tendency

We systematically overestimate our abilities and prospects.

Learn more →
SELF

Over-Optimism Tendency

We systematically overestimate favorable outcomes.

Learn more →
DECISION

Commitment & Consistency Bias

Once committed, we defend positions beyond reason.

Learn more →
INFORMATION

Contrast Misreaction

We judge relative to recent comparisons, not absolute standards.

Learn more →
INFORMATION

Anchoring Tendency

First information disproportionately influences subsequent judgment.

Learn more →
SOCIAL

Envy/Jealousy Tendency

Comparison with others drives irrational behavior.

Learn more →
ASSOCIATION

Simple Association Tendency

We associate messengers with their messages.

Learn more →
STATE

Stress Influence

Stress amplifies other biases and impairs judgment.

Learn more →
SOCIAL

Reason-Respecting Tendency

We comply more readily when given reasons—even bad ones.

Learn more →
META

Lollapalooza Effect

Multiple biases combining create extreme, often irrational outcomes.

Learn more →

Essential Munger Quotes

"In my whole life, I have known no wise people who didn't read all the time—none, zero."
"The big money is not in the buying and selling, but in the waiting."
"It is remarkable how much long-term advantage people like us have gotten by trying to be consistently not stupid, instead of trying to be very intelligent."
"I never allow myself to hold an opinion on anything that I don't know the other side's argument better than they do."

Deep Dive

Complete guide to Munger's latticework, investment philosophy, and the Buffett partnership.

Read Full Guide